Emerging technology trends brands and agencies need to know about
A roundup of the latest emerging technology trends that brands and agencies should monitor, including new devices from OpenAI, Google Images updates, Meta's Profound, and Anthropic's advancements.
According to a July 16, 2026 article in Ad Age by Asa Hiken, brands and agencies need to stay abreast of several emerging technology trends. The article highlights OpenAI's new device, which could reshape how consumers interact with AI. Additionally, Google Images is undergoing updates that may affect visual search and brand visibility. Meta's Profound initiative aims to deepen immersive experiences, while Anthropic's latest AI models promise enhanced safety and performance. The piece offers strategic insights for marketers looking to leverage these innovations.